{"id":4567,"date":"2022-03-09T13:00:20","date_gmt":"2022-03-09T13:00:20","guid":{"rendered":"https:\/\/ubc.com\/?p=3380"},"modified":"2025-05-15T19:50:46","modified_gmt":"2025-05-15T19:50:46","slug":"ubc-announces-acquisition-of-marketshare-movers","status":"publish","type":"post","link":"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/","title":{"rendered":"UBC Announces Acquisition of Marketshare Movers"},"content":{"rendered":"\n

<\/p>\n\n\n

BLUE BELL, PA., March 9, 2022 \u2013 UBC announced today that it has acquired Marketshare Movers (\u201cMSM\u201d), a data-driven prescription drug benefit and affordability company. As prescription drug affordability continues to be a leading driver of prescription abandonment and dosing reductions in healthcare today, developing strategies surrounding patient affordability programs will continue to be front and center in today\u2019s market. With this acquisition, UBC is extending its services to include an innovative affordability solution to patients and clients.<\/p>\n

\u201cThis acquisition enriches what we can offer to our current and future clients, inclusive of adding a full-service co-pay offering,\u201d said Nicole Hebbert, Senior Vice President, UBC Patient Access Services. \u201cThe MSM Team will bring a specific expertise in modeling affordability programs to achieve optimal access to patients. By leveraging a new set of tools from MSM we will be able to help more patients achieve rapid access to medications and achieve their therapeutic goals. MSM adds to the decades of experience that UBC brings to our patient access, engagement, and clinical nursing support services translating into compelling, evidence-based recommendations for clients to consider.\u201d<\/p>\n

\u201cUsing MSM\u2019s consultative approach and proprietary analytics, UBC will now partner with clients to design and implement advanced and integrated patient co-pay benefit programs. This allows our clients to leverage our analysis and track the ongoing, multi-tiered impact of each benefit design and gross to net\u201d said Kevin Kane, Founder, Marketshare Movers.<\/p>\n

\u201cOur customers continue to challenge us to find new and innovative ways to help patients start and stay on therapy. I look forward to combining MSM\u2019s proprietary analytics methods with UBC\u2019s access services, to offer our clients new options to improve patient access with minimized total cost,\u201d said Patrick Lindsay, UBC President and CEO.<\/p>\n

UBC looks forward to bringing these capabilities forward to our current and future clients through comprehensive insights-based approaches to co-pay and affordability programs.<\/p>\n

About UBC<\/strong><\/p>\n

United BioSource LLC (UBC) is a leader in the biopharmaceutical market which provides integrated clinical, safety, and commercialization services. UBC brings together renowned scientific research and operations experts with innovative technologies, allowing for the best patient and healthcare provider experience. Comprehensive, end-to-end services cover product and patient population characterization during development and market entry, as well as a focus on the patient experience, safety, and adherence. For additional information, go here<\/a>\u00a0or contact us here<\/a>.<\/p>\n

About Marketshare Movers (MSM)<\/strong><\/p>\n

Marketshare Movers (MSM)<\/a> is more than simply a benefits service company. MSM is an affordability company able to execute projects quickly in retail, specialty, and buy\/bill (medical benefit) co-pay settings. We are pioneers in the business and support all areas of execution including pharmacy adjudication, web strategies and implementation, and printing\/mail services. We navigate co-pay benefit services programs by bringing patient access opportunities to your attention.<\/p>","protected":false},"excerpt":{"rendered":"

UBC improves patient affordability initiative with gross-to-net focus.<\/p>\n","protected":false},"author":12,"featured_media":10535,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4567","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press"],"acf":[],"yoast_head":"\nUBC Announces Acquisition of Marketshare Movers - UBC<\/title>\n<meta name=\"description\" content=\"UBC acquired MarketShare Movers (MSM), an affordability and benefit solutions provider, complementing it's existing patient access services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UBC Announces Acquisition of Marketshare Movers\" \/>\n<meta property=\"og:description\" content=\"UBC acquired MarketShare Movers (MSM), an affordability and benefit solutions provider, complementing it's existing patient access services.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/\" \/>\n<meta property=\"og:site_name\" content=\"UBC\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-09T13:00:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-15T19:50:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ubc.com\/wp-content\/uploads\/2022\/03\/Marketshare-Movers-PR-1275x1080-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1275\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"HDMZ Dev\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"HDMZ Dev\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/\"},\"author\":{\"name\":\"HDMZ Dev\",\"@id\":\"https:\/\/ubc.com\/#\/schema\/person\/6c108e8902cd351f2e70ea0e7ba78b14\"},\"headline\":\"UBC Announces Acquisition of Marketshare Movers\",\"datePublished\":\"2022-03-09T13:00:20+00:00\",\"dateModified\":\"2025-05-15T19:50:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/\"},\"wordCount\":467,\"commentCount\":68,\"publisher\":{\"@id\":\"https:\/\/ubc.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ubc.com\/wp-content\/uploads\/2022\/03\/Marketshare-Movers-PR-1275x1080-1.png\",\"articleSection\":[\"Press\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/\",\"url\":\"https:\/\/ubc.com\/news\/ubc-announces-acquisition-of-marketshare-movers\/\",\"name\":\"UBC Announces Acquisition of Marketshare Movers - 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